Purple Prose: The Four Types of Entrepreneurs


Entrepreneurs are those creative innovators who create value from which there was none. They’re basically ordinary folk with extraordinary ideas.

There are many types of entrepreneurs. Figure out which one you are down below.


1. The Home-made

This kind starts the business at home. Most businesses start this way, and it’s okay. When you produce your goods from home, production and management is easy.
The local sari-sari store is a classic example.

2. The Virtual

The internet is a great enabler. We can now connect to millions with a simple click. Most Filipinos buy and sell their products using the internet. In fact we are among the most interactive e-commerce regions in the world.
Hanap. Usap. Deal!

3. The Creative

Remember that lady who sells Avon, while doing manicure-pedicure business in the sidelines? Yep! They find lots of rakets and they do so every single time.
Gimmick is their middle name. It is easy to see why.

4. The Professional

These guys are usually the gutsy folk who have seen success in previous ventures. They build an enterprise, but find no interest in managing it. Instead, they hire other people who are more capable to manage it for them.
They move on to creating the next big thing.

Purple Limelight: Prod Nitivo Handicrafts

Today in Purple Limelight we are featuring Prod Nitivo Handicrafts–a micro enterprise promoting the diverse cultures of the Filipino people. I was graced to have an interview with the founder and marketing executive, Mrs. Angela Acero Labradores.

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Purple Prose: Straws Suck for Business

The United Nations Sustainable Development Goals is a document agreed by member states aiming to develop the lives of all people and protecting the environment. There are seventeen SDGs, but today I will be focusing on goal 12 which aims to promote sustainable consumption and production patterns. It further adds that,

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Purple Prose: What this blog is gonna be

Promoting Promising Businesses

We acknowledge that implementing an advocacy along with a business can be challenging, especially when the promise of better financial returns outweighs principles like environmental conservation and human rights. There are enterprises that begin with an advocacy in mind, but they close down due to lack of recognition and tough competition.

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